May 1, 2007
Recently, both Teresa Boardman and I took a stab at what we saw as mistakes on real estate blogs. You may have noticed, we don’t always agree on what we feel is the best of advice for the Tomato audience, and neither does Kris Berg. This is what makes it such […]
April 20, 2007
Photo by Noak Westerberg John Coley, my favorite real estate blogger in Alabama, has been making strides since his blog launched earlier this year. His strategy has been simple: Write about local topics to attract local interest traffic; Uncover an audience searching for the content he delivers. John’s blogsite content […]
April 18, 2007
10. Poor Headline Writing There is a dichotomy on the blogosphere. Headlines that have you feeling like they are worth clicking on, and others overlooked. You clicked on this one. Why? Answer that question and you will stop making the mistake that has your articles being overlooked. – 7 Crucial […]
April 10, 2007
1. Advertisements Will Cheapen Your Blog Nothing makes you look cheesier than having a bunch of ads next to your honest message. Especially ads that you really have no supreme control over. I can forgive some solid sponsorship that directly relates to the visitor’s needs and interest. 2. Lack Of […]
February 28, 2007
Photo by Muffet – Liz West. Recently Global Research Center published findings that 68% of real estate agents are going to be focusing on blogging as a marketing tool in 2007. I find that number hard to believe. In essence that stat is claiming that there will be the emergence […]
February 22, 2007
(Bear with me.) The avant-garde trend of Blogging Evangelism in real estate blogs has ironically turned quite blase in their ubiquity. What? Let me try that again. It seems that the giving of advice, and the posture of expert, has become so fashionable that its impact is lost. What? Let […]
February 14, 2007
These days introductions are hardly needed for Teresa Boardman here in the Real Estate Blogosphere. She’s sassy, honest, insightful and clear. We love her contribution, calling it as she sees it each week. This week the real estate blogging goddess knows it’s not her face that has you recognizing her […]
February 9, 2007
Given John’s general disposition, I expect this piece to generate some discussion, so don’t let me down. =) 7 Myths About Real Estate Blogging By John Lockwood I’ve been thinking of submitting an article to the Real Estate Tomato for some time. The Tomato is probably the only real estate blogging […]
January 24, 2007
Blogger burnout is the feeling that blogging is no longer worth the effort. Taking the time to develop unique content for a blogsite no longer outweighs the perceived pain of the effort. Burnout comes from one of three reasons: The blog is not successful enough of a marketing effort. The […]