The Real Estate Tomato Blog covers topics such as WordPress Real Estate Blogging, Blogging SEO Advice, Real Estate Website Design, Story Branding, Homepage Design, Content Marketing, Lead Generation, and Company Announcements. The best Realtor blogs are those that are publishing regulary.
August 10, 2006
First of all, you need to realize that your company provided site, whether it be from Coldwell Banker, Prudential, Keller Williams, John L Scott, Lyon etc. was designed for the benefit of the company, not the agent. Sure, you get all the ubiquitous tools and there’s training on how to […]
August 5, 2006
Part 1 Of a 3-Part Series. So you’ve all gotten that call/email: a search engine optimization (SEO) company promising to place your site at the top of the search engines. Many Realtors, seeing the potential opportunity for online leads, have already wasted a lot of money on one (or more) […]
July 26, 2006
Some of you are sick of hearing about the ‘long tail.’ Some of you still have no idea what it is. It’s finding a way to leverage the long tail is what keeps it interesting. The long tail phenomena can be read about here. However, it is best understood by example. […]
July 23, 2006
One of the most globally informative blogs, Micro Persuasion points us to a study by MarketingVox on the effectiveness of corporate blogging. Bottom line: You will get more traffic. There are 3 steps to the internet lead becoming an ‘engaged client’* – Generate traffic to website. Capture lead with compelling […]
July 20, 2006
The large majority of the Tomato readers are Realtors. It is our mission to help this audience better understand how to embrace the tools that are going to keep them successful. The Tomato itself is an example of embracing a new tool (the blog) only to in turn illustrate how […]
July 2, 2006
They say that a photograph is worth a thousand words. Rarely is one of those words “Wow!” Sadly, when it comes to amatuer photographers taking snapshots of the listings thay are claiming to represent, the photographs are terrible. A good photograph will get buyers to the property. The more buyers, […]