Real Estate Website
& Blogging Advice

The Real Juice

Real Estate Website & Blogging Advice

The Real Juice


The Real Estate Tomato Blog covers topics such as WordPress Real Estate Blogging, Blogging SEO Advice, Real Estate Website Design, Story Branding, Homepage Design, Content Marketing, Lead Generation, and Company Announcements. The best Realtor blogs are those that are publishing regulary.

October 22, 2006
3 Soft Barriers – How To Generate Leads Through Blogging

3 Soft Barriers – How To Generate Leads Through Blogging

The Soft Barrier is a lead generating, online form that asks for as little personal information as possible. The strategy is to have the visitor exchange their personal info in order to access information worth the exchange.  “Name and email required” is the info one needs to effectively include the […]
October 4, 2006
“Why Have A Website At All?”

“Why Have A Website At All?”

Last week’s article: The Business Blog vs. The Real Estate Website prompted the same question from both Bonnie Erickson and Teresa Boardman: “Why have a website at all?” It seemed like a great opportunity for a blog post, to defend the standard website, so thanks ladies. We, who are avid bloggers […]
September 29, 2006
No Time To Blog?  Bloggers’ Block? 6 Strategies To Developing Quick and Beneficial Blog Content

No Time To Blog? Bloggers’ Block? 6 Strategies To Developing Quick and Beneficial Blog Content

After over 100 days straight of posting to the Tomato, you may (read: should) be wondering to yourself if there’s a life outside of this blog?   We’re often asked, “How do you come up with all of that information?”  “How do you find the time?”  “How can you still manage […]
September 19, 2006
Blogging Your Listings

Blogging Your Listings

It is hard enough to maintain one blog. Why would anyone want to try and develop multiple blogs for their listings? Below are the options and answers for this subject. Please feel free to expand upon this topic with your comments. Options 1.  Blogging your listings within your blog This […]
September 15, 2006
Running Into Oncoming Traffic Will Get You Noticed

Running Into Oncoming Traffic Will Get You Noticed

Your mother told you not to play in the street. This is not your mother writing. Find the busiest avenue you can and step recklessly into it, eyes wide open. You will get the attention you’re looking for. Getting noticed, by the intended audience is one of the elusive pieces […]
September 14, 2006
The Real Power of Blogging – Search Engines Are Up For Grabs

The Real Power of Blogging – Search Engines Are Up For Grabs

Quick, but powerful post. Did a search for “epro classes” on Google today. Above you will see the updated screenshot of the results.  The Tomato article from last month is right there, at #3 as you can see, we are now ranking #1 in Google. One article, from a couple […]
September 13, 2006
Is Big Brother Dead?

Is Big Brother Dead?

Has collective collaboration taken the power from the top of the pyramid and dispersed it among the participants? There is no one-overseeing-camera that records our every move. There are millions of them, in the hands of the public and on the walls of private businesses. The Mainstream Media cannot get […]
August 30, 2006
Who Let’s Them Print This?

Who Let’s Them Print This?

Internet Crusade has yet again earned the award for Over Setting the Expectations of Their Unwitting Followers. First it was the reckless statement that their internet foundations class called e-Pro is the guiding light to “Thrive in the Competitive World Of Online Real Estate.” Now they think that they have […]
August 25, 2006
One Year Ago Today – Understanding Your Audience

One Year Ago Today – Understanding Your Audience

One year ago today I wrote my first blog post.  No one ever readit.  It was supposed to be the beginnings of a book about real estate emarketing.  My intentions have shifted dramatically since that first post, but it seems that my edifying tone was fully intact.  So, in an […]