Real Estate Website
& Blogging Advice

The Real Juice

Real Estate Website & Blogging Advice

The Real Juice


The Real Estate Tomato Blog covers topics such as WordPress Real Estate Blogging, Blogging SEO Advice, Real Estate Website Design, Story Branding, Homepage Design, Content Marketing, Lead Generation, and Company Announcements. The best Realtor blogs are those that are publishing regulary.

November 22, 2006
The Trend Wave, Grab Your Board

The Trend Wave, Grab Your Board

Recently Dave Sifry, writer for Technorati Weblog, provided a detailed analysis of blog growth in his State of The Blogosphere, October, 2006.  As of October, Technorati is claiming to track as many as 57 million blogs (see graph below).  Just 3 years ago, they claimed to be tracking as few […]
October 18, 2006
Is Internet Marketing, Traditional Marketing?

Is Internet Marketing, Traditional Marketing?

Can Internet Marketing now be considered Traditional Marketing? Nearly 90% of home buyers begin their search online. (100% of buyers I’ve ever spoken with begin their search online.) More than 70% of agents have a personal online presence (read: website, blog, etc) (100% of agents I work with have a […]
October 4, 2006
“Why Have A Website At All?”

“Why Have A Website At All?”

Last week’s article: The Business Blog vs. The Real Estate Website prompted the same question from both Bonnie Erickson and Teresa Boardman: “Why have a website at all?” It seemed like a great opportunity for a blog post, to defend the standard website, so thanks ladies. We, who are avid bloggers […]
September 25, 2006
The Business Blog vs. The Real Estate Website

The Business Blog vs. The Real Estate Website

Photo by Alex92287 As the parking lot of opportunity begins to fill, and more and more Realtors are grabbing their surfboard in an attempt to ride this wave of change called Web 2.0, one question rings most frequent: “What is the difference between a website and a blog.” Sounds innocent […]
September 13, 2006
Is Big Brother Dead?

Is Big Brother Dead?

Has collective collaboration taken the power from the top of the pyramid and dispersed it among the participants? There is no one-overseeing-camera that records our every move. There are millions of them, in the hands of the public and on the walls of private businesses. The Mainstream Media cannot get […]
August 30, 2006
Who Let’s Them Print This?

Who Let’s Them Print This?

Internet Crusade has yet again earned the award for Over Setting the Expectations of Their Unwitting Followers. First it was the reckless statement that their internet foundations class called e-Pro is the guiding light to “Thrive in the Competitive World Of Online Real Estate.” Now they think that they have […]
August 21, 2006
Agents Handcuffed

Agents Handcuffed

I have worked with thousands of real estate agents over the last few years, and until just recently I have never felt so compelled to stand up against something that is happening to so many of them working under the iron fist of paranoid brokers. A company, that I shall […]
August 16, 2006
e-Pro is a Tinfoil Badge

e-Pro is a Tinfoil Badge

Go ahead, spend the $359 dollars with Internet Crusade and NAR.  Then, you get to tell everyone that you are an e-Pro!  Congratulations!  Now you know how to use email, what a ‘connected consumer’ is and you might have some handy stats from 2001 to throw around.  The e-Pro class […]
August 10, 2006
Your Company Provided Website Is A Waste

Your Company Provided Website Is A Waste

First of all, you need to realize that your company provided site, whether it be from Coldwell Banker, Prudential, Keller Williams, John L Scott, Lyon etc. was designed for the benefit of the company, not the agent.  Sure, you get all the ubiquitous tools and there’s training on how to […]